pshometour.com Privacy Notice for United States and EU Residents
pshometour.com. ("pshometour.com," "we" or "us") owns, operates, or provides access to pshometour.com, email newsletters, and other real estate websites sites, digital platforms and interactive services ("Services"). This Privacy Notice for United States and EU Residents ("Notice") applies only to the Services and does not govern the separate websites, applications, newsletters, platforms and services that pshometour.com does not operate or of any third parties that may link to or be linked to from the Services. This Privacy Notice governs our privacy practices in handling the information we collect about individuals in the United States and EU who use our Services ("you" or "your"). Terms that are not defined in this Notice have the same definitions as in pshometour.com's Terms of Use. pshometour.com processes personal data under this Privacy Notice as a data controller. The Contact Details of pshometour.com are listed at the end of this Notice. This Notice may be changed if there is a change in the way pshometour.com processes personal data or if there is a change in applicable law. We will notify users of changes that are deemed material under applicable law by updating the date of this Notice and providing other information as required.
Last modified: Feb 19, 2025.
'Personal data' means any information relating to an identified or identifiable natural person ('data subject'). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
Categories of Data Obtained Directly from You
pshometour.com obtains personal data from you during signup including your name, email address, property addresses, telephone numbers, and payment card information. We collect name, email and phone number from visitors to the real estate websites you create using our platform if these visitors choose to enter it into our online lead collection forms. We collect this information when you or the visitors to your websites:
Register for an pshometour.com account, or subscribe to any pshometour.com email newsletter.
Email, text or otherwise share a property from any of the Services.
Contact us for information or ask a question.
Post, upload, or otherwise submit any data from our web forms, or other content ("User Materials") to pshometour.com.
If you choose to participate in a survey, we may ask you to provide your date of birth, gender, education level, information about your employment, income level and other information.
Information Obtained Automatically Through Technology
Depending on which Services you use and how you access them, the information collected automatically through technology, such as access logs, cookies, pixels and other tracking technologies, may include:
The Services use third-party analytics, cookie data collection and linking services (collectively "Analytics Services"), including Google Universal Analytics, Google Analytics Demographics and Interest Reporting and DoubleClick for Publishers. These Analytics Services may use cookies, pixel tags, and other tracking and storage technologies to collect or receive information (not including your name or the email address you register with pshometour.com) from the Services and elsewhere on the Internet and use that information to analyze and measure pshometour.com's audience and target and evaluate the effectiveness of sponsorship credits. For example, pshometour.com and Analytics Services may use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve sponsorship messages based on your past interactions with our Services and other websites or services. In addition, we may use analytics data, including but not limited to, geographic, demographic, and interest reporting information to recognize and understand user preferences, make improvements, and for other operational purposes.
Purposes for Processing of Personal Data
pshometour.com processes your data in order to:
Manage, administer, promote, analyze and improve the Services and our communications, including measuring and analyzing user traffic and usage patterns. Respond to your questions or messages and fulfill your requests for services. Customize the content you see and hear on our Services.
Process applications for jobs, internships, fellowships and other positions at pshometour.com. Manage contests, contact you for an online survey, or for editorial purposes. Recognize you as a returning user as you access our Services using different computers, devices and browsers and to save and "remember" your registration information, settings and preferences for later visits. Send you email newsletters and marketing, membership and other communications from pshometour.com. To understand whether and when you read our email messages and click on links in those messages. Analyze personal preferences or interests to provide personalized content and messages from pshometour.com and pshometour.com sponsors and to control the sequence and frequency of those messages. Generate aggregate or other information that does not directly identify you as an individual or the devices you use to access our Services, and use and share that information for pshometour.com's purposes. To prevent potentially prohibited or illegal activities, comply with applicable laws, and enforce our Terms of Use and other legal rights. We also may use the information collected from you in other ways, and for other purposes, that are described to you at the point of collection or for which we otherwise have obtained your consent.
Sharing Your Personal Data
pshometour.com may share your personal data with the following categories of recipients:pshometour.com's authorized service providers to provide services on our behalf. pshometour.com's authorized third-party applications to provide certain Services to you on the third-party applications. pshometour.com's analytics partners such as Google Universal Analytics, Google Analytics Demographics and Interest Reporting, DoubleClick for Publishers and others. If we sell a Service or in the unlikely event of bankruptcy.
With public authorities when required by law, to respond to subpoenas, court orders, legal process, and other law enforcement measures, and to comply with legal or regulatory obligations. With other parties when necessary to enforce our Terms of Use, to protect the vital interests of our users or other natural persons, pshometour.com, Member stations, and their sponsors, or when required by law. With social networking services, if you choose to share stories or other content with your friends and followers on the social networking service. With other parties if the information is anonymous and aggregate. With other parties if we have disclosed such sharing to you at the time of collection of the information or if we otherwise have your consent. Lawful Basis for the Processing of Personal Data.
pshometour.com is required to demonstrate a lawful basis for the processing of personal data. pshometour.com relies on legitimate interest to process data for the following purposes:
Retention
Your personal data is retained no longer than is reasonably necessary to perform the processing described in this Notice and in case of any legal claims or complaints, or as required by law.
Your Rights
Subject to exemptions under applicable law (which may include, depending on the circumstances, U.S. law protecting the rights to free speech and free press or EU law protecting the rights to freedom of expression or information, including processing for journalistic purposes), you have the following rights with respect to your personal data:
To request a copy of your personal data which pshometour.com holds; To request that pshometour.com provide you access to and/or rectify personal data that is inaccurate or out of date; To request erasure of your personal data where it is no longer necessary for pshometour.com to retain it; If you have consented to processing, the right to withdraw consent at any time; To request that the data controller provide you with your personal data and where possible, to transmit that data directly to another data controller, where applicable. This right of portability only applies where the processing is based on consent or is necessary for the performance of a contract and if pshometour.com processes the data by automated means; To request a restriction on further processing where applicable; The right to object to processing if the processing is based on legitimate interest, is for direct marketing, or is for scientific/historical research and statistics; To lodge a complaint with a supervisory authority. You may exercise these rights by contacting pshometour.com at contact@pshometour.com, providing the email address you used to register with pshometour.com, and stating your specific request in writing. pshometour.com reserves the right to verify your identity and confirm your right to the information. The following options are also available:
To withdraw consent for collection of precise device location, you may access the privacy settings of your mobile device and/or the settings of the pshometour.com mobile application. To withdraw consent to marketing emails or email newsletters, click the "unsubscribe" link on the email. You may also change your newsletter preferences by signing into your account or by contacting us. However, even if you opt out of receiving such communications, we retain the right to send you non-marketing communications (such as information about changes to our Terms of Use or this Notice). To cancel your pshometour.com account, or correct or update your registration information, you may sign in to your account or contact us using the information below. To prevent your data from being used by Google Analytics, click here for the Google Universal Analytics opt-out browser add-on: https://tools.google.com/dlpage/gaoptout. To learn more about how Google uses data, visit google.com/policies/privacy/partners/.
Transfer of Data Abroad
If you reside outside the US: pshometour.com operates the Services from the US, your personal data may be transferred to the US and/or to countries or territories outside the EEA or Switzerland not recognized by the European Commission as ensuring an adequate level of protection pursuant to the GDPR. Where required, data transfers will be made subject to the terms of the applicable EU Standard Contractual Clauses or with your consent. pshometour.com will take all steps reasonably necessary to ensure that personal data is treated securely and in accordance with this Privacy Notice in respect of such transfer.
Security
pshometour.com employs physical, technical and organizational safeguards to ensure an appropriate level of security for personal data, taking into account the state of the art, the costs of implementation and the nature, scope, context and purposes of processing as well as the risk of varying likelihood and security for the rights and freedoms of natural persons,
Automated Decision Making and Analysis
pshometour.com and its data analytics and sponsorship vendors analyze user interactions with the Services to deliver personalized content to users and to serve personalized sponsorship messages. This includes tracking user preferences with respect to listening data, websites visited, Member station chosen, and search terms in order to derive a user's interests and preferences. The consequences of such processing for the data subject are that the data subject receives content that may be of interest to him or her, as well as email, online and in-app messages from pshometour.com and pshometour.com's sponsors that are geared towards the interests and preferences of the data subject.
Age Limits
You must be at least 18 years of age to submit any User Materials or Personal Data on or through the Services, create a public profile, or participate in any online contests. If your child is under age 16 and has provided personal data to the Services, please contact us at contact@pshometour.com for deletion of the data.
Further Processing
If pshometour.com plans to use personal data for a new purpose, it will update this Notice and communicate the changes to individuals before starting any new processing.
Statement Regarding Cookies and Other Tracking Technologies
We and our service providers use cookies to collect information. A cookie is a string of characters that can be written to a file on the user's computer or device when the user visits a site, application, platform or service.
We use the following types of cookies for the purposes set out below:
Essential Cookies
These cookies are essential to provide you with services available through the pshometour.com Services and to enable you to use some of their features. For example, these cookies allow pshometour.com to remember your registration information while you are logged in and other interactive features also use cookies. Without these cookies, the services that you have asked for cannot be provided, and we only use these cookies to provide you with those services.
Functionality Cookies
These cookies allow our Services to remember choices you make when you use them, such as remembering your Member preferences and remembering your account details. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you visit the pshometour.com Services.
Analytics and Performance Cookies
These cookies are used to collect information about traffic to our Services and how users interact with the pshometour.com Services. The information collected includes the number of visitors to the pshometour.com Services, the websites that referred visitors to the pshometour.com Services, the pages that they visited on the pshometour.com Services, what time of day they visited the pshometour.com Services, whether they have visited the pshometour.com Services before, and other similar information. We use this information to help operate the pshometour.com Services more efficiently, to gather broad demographic information and to monitor the level of activity on the pshometour.com Services.
Targeted and Sponsor Cookies
These cookies track your browsing habits or other information, such as location, to enable us to show sponsorship credits which are more likely to be of interest to you. These cookies use information about your browsing history to group you with other users who have similar interests. Based on that information, and with our permission, sponsors can place cookies to enable them to show sponsorship credits and other messages that we think will be relevant to your interests while you are using third-party services.
Social Networking Service Cookies
These cookies are used when you share information using a social media sharing button or you link your account or engage with our content on or through a social networking service such as Facebook, Twitter or Google+. The social networking service will record that you have done this.
Third-Party Cookies
Third-party service providers that measure and analyze the use of the pshometour.com Services for pshometour.com and serve sponsorship credits and other messages onto the pshometour.com Services also use their own cookies. For example, pshometour.com's third-party analytics service providers use cookies across multiple sites to collect visitor data (such as data related to age, gender and visitor interests). In addition, pshometour.com works with third-party service providers that may serve sponsorship credits or other messages to you on other websites after you visit the pshometour.com Services. These third-party service providers use their own cookies to recognize you as an pshometour.com Services visitor and to serve you sponsorship credits or other messages on other websites that they believe you will find most relevant. This Privacy Policy does not cover the cookies used by these third-party service providers.
Additionally, we use these technologies:
Pixel tags
pshometour.com and its service providers also may use pixel tags, alone or in conjunction with cookies. A pixel tag, also known as a web beacon or clear GIF, is an electronic image that can be used to recognize certain information on your device, such as cookies, the time and date a web page is viewed, or a description of where API content is placed. Cookies and these other tracking technologies enable us to assign a unique number to a user's device, and relate information about a user's use of the pshometour.com Services to other information about the user, including personal information. These technologies also enable pshometour.com and its service providers to recognize you when you access the pshometour.com Services using different computers, devices or browsers.
Flash technology
We also may use Flash cookies (which are also known as Flash LSOs) on the pshometour.com Services to collect and store information about your use of the pshometour.com Services. Unlike other cookies, Flash cookies cannot be removed or rejected via your browser settings. If you do not want Flash cookies stored on your device, you can adjust the settings of your Flash player to block Flash LSO storage using the tools contained in the Website Storage Settings Panel. You can also control Flash LSOs by going to the Global Storage Settings Panel and following the instructions. Please note that setting the Flash Player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with certain of the pshometour.com Services.
Contact Details
Web Accessibility
pshometour.com is committed to making websites built by our platform accessible to all users, including those with disabilities. Our goal is to provide an accessible website that conforms to Section 508 Guidelines and the World Wide Web Consortium’s Accessibility Guidelines (WCAG). Some existing content may not be in compliance, and some content may meet only the minimum required compliance standards. pshometour.com customers must notify us of any accessibility issues they discover on their existing websites and continue efforts to monitor and notify us of any unacceptable compliance levels. While every effort will be made, it is understood that creating accessible formats for some website content and graphical renderings maintained by pshometour.com may be technologically unfeasible, impractical, or creates an undue hardship to pshometour.com’s operations.
We continue to make every effort to test the websites created by the pshometour.com platform and to remove barriers that prevent persons with disabilities from interacting with or accessing information made available on our websites. If we become aware of content that does not conform to the WCAG standards, we will make reasonable good faith efforts to make the content conform to the standards. pshometour.com customers must let us know if they encounter difficulty with 3rd party sites we link to so we can pass the information along to the owners of those websites. pshometour.com customers should also contact owners of any 3rd party websites to address concerns directly to these third parties.
While this policy does provide the standard for individuals with disabilities to access Web-based information, this policy cannot anticipate every accessibility need, due to known limitations of existing technology. There may be other circumstances, independent of technology that may limit the accessibility of pshometour.com's websites.
Adobe Acrobat is required to view and print PDF documents that appear on pshometour.com websites. Download the latest free version of Adobe Reader in order to improve the viewing of these files. pshometour.com customers must notify us if they believe any PDF content does not meet web accessibility standards.
While we strive to adhere to the accepted guidelines and standards for accessibility and usability, it is not always possible to do so in all areas of the website, particularly as it relates to content by third parties. pshometour.com are not responsible for ensuring that third-party content, software/tools, widgets, Add-ins, APIs, etc., which are not owned by pshometour.com but are otherwise located on or linked to pshometour.com and any websites created by the pshometour.com platform, conform to WCAG, and shall not be liable if they are inaccessible to individuals with disabilities.